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Übungsbuch Marketingmanagement: Aufgaben und Lösungen

Christian Homburg
2., überarbeitete und erweiterte Auflage. - Wiesbaden, Germany: Springer Gabler, [2017]
Monograph, Collection of exercises, Printed Resource - XXIV, 355 Seiten : Illustrationen

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Title:
Übungsbuch Marketingmanagement: Aufgaben und Lösungen
Statement of Responsibility: Christian Homburg
Author / Contributor: Homburg, Christian (1962-)
Corporate body: Springer Gabler, Firma
Link:
Related work:
Edition: 2., überarbeitete und erweiterte Auflage
Publication: Wiesbaden, Germany: Springer Gabler, [2017]
Media Type: Monograph, Collection of exercises
Carrier Type: Printed Resource
Pagination: XXIV, 355 Seiten : Illustrationen
ISBN: 9783834934444 Book : EUR 22.99 (DE)
Subject heading:
  • Marketingmanagement
  • Marketing
  • Marketingarbeitsbuch
  • Marketingübungen
  • Marketingübungsbuch
Additional details:
  • Gesamttitelangabe: Lehrbuch
  • Vorangegangen ist: 9783834921611
  • Ergänzung zu: Homburg, Christian, 1962-: Marketingmanagement
  • Ergänzung zu: Homburg, Christian, 1962-: Grundlagen des Marketingmanagements
  • hbz Verbund-ID: HT019400699

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