Theorie der Marken-Kommunikation: tradierte und konstruktivistische Erkenntnisse

vorgelegt von Wolfgang Kothen

2007

Online Academic Publication, Edited collection, Electronic Resource

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Title:	Theorie der Marken-Kommunikation: tradierte und konstruktivistische Erkenntnisse
Statement of Responsibility:	vorgelegt von Wolfgang Kothen
Author / Contributor:	Kothen, Wolfgang
Local link:	Volltext [Kostenfrei]
Link:	Verlag - Full Text (Open Access)
Related work:	Erscheint auch als: Druckausg. u.d.T.: Kothen, Wolfgang: Theorie der Marken-Kommunikation
Publication:	2007
Media Type:	Academic Publication, Edited collection
Carrier Type:	Electronic Resource
Additional details:	Online-Ressource [Kann nicht per Fernleihe bestellt werden!] Siegen, Univ., Diss., 2008 Lokale Notationen: QBK; QBL; ZZZB Fächer: Wirtschaftswissenschaften hbz Verbund-ID: HT015482993

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