STP
In: MM. 2013, p226-228.
Buch
Zugriff:
STP With the 5Cs nailed down, we should have a good background for understanding and interpreting our customer segments, which in turn offers a clearer basis for choosing the segments [...]
Titel: |
STP
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Quelle: | MM. 2013, p226-228. |
Veröffentlichung: | 2013 |
Medientyp: | Buch |
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