Theorizing Wolf Warrior Public Diplomacy: A Renewal or an Innovation of China’s Foreign Propaganda?

International audience ; Suppose China has long adhered to the “tolerance and patience” foreign policy to ensure its “calm and low profile” in geopolitics. In that case, the rise of “wolf warrior public diplomacy (WWPD)” is analyzed by outsiders as Beijing’s one of critical strategic options for challenging the existing geopolitical pattern and order in the international public opinion field by exploiting the globalized crisis.Recent scholarly writing has turned its attention to Beijing’s aggressive diplomatic actions on social media. Nevertheless, these exploratory studies are often limited to a specific case or region. This study attempts to theorize the terminology of WWPD from both the perspective of international communication and the Chinese political institutions. We consider Wolf Warrior refers to a well-planned strategic communication option that has been rooted in the CPC’s propagandist doctrine. To defend this idea, first, we will discuss the root of the term WWPD and how the Chinese government has rationalized and legitimated it in institutional discourses. Second, the study will analyze the communication logics of China’s digital WWPD. Third, we aim to interpret the role and position of Chinese diplomats in their WWPD practices by analyzing their narratives and rhetoric during the pandemic time.