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Sold-Out Ed Sheeran Tickets Mark Another Win for Singapore's UOB After Taylor Swift Bonanza.
In: Bloomberg.com, 2023-11-09, S. N.PAG
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Singapore's United Overseas Bank (UOB) has sold out all presale tickets for Ed Sheeran's upcoming concerts in Singapore, Thailand, Malaysia, and Indonesia. This follows the success of UOB's partnership with Taylor Swift, which boosted the bank's credit card fees to a record in the third quarter. UOB's focus on lifestyle deals, including concerts, has helped acquire new customers and boost fee income. However, analysts suggest that UOB may see fewer new accounts opened this time due to the similar demographics of Sheeran and Swift's fan bases. [Extracted from the article]
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Sold-Out Ed Sheeran Tickets Mark Another Win for Singapore's UOB After Taylor Swift Bonanza.
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Autor/in / Beteiligte Person: | Choy, Natalie |
Zeitschrift: | Bloomberg.com, 2023-11-09, S. N.PAG |
Veröffentlichung: | 2023 |
Medientyp: | serialPeriodical |
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